FREE CHECKLIST
Interior Designer StartUP Checklist
The calm, complete startup shortcut for new interior designers, decorators, and stylists who want to launch confidently, feel legit, and finally stop second-guessing every step.
By signing up, you’ll also get the Biz-Sis Newsletter with design biz tips, pep talks, and special offers. Unsubscribe anytime.
WHAT YOU’LL FIND INSIDE:
Your Business, Set Up the Right Way
No more wondering what you’ve missed or what’s “supposed” to come next. This checklist walks you through exactly what to do, in what order—so you can launch with clarity, confidence, and zero chaos.
Feel Legit, Look Pro, Show Up Strong
From systems and structure to legal and mindset touchpoints—you’ll feel like a real CEO, not a hobbyist. This is about more than admin. It’s about building a business you’re proud to stand behind.
The Shortcut You Didn’t Know You Needed
This isn’t a fluffy list. It’s the real studio-vetting checklist I used as a creative strategist—refined specifically for new and self-taught interior designers like you who want to do this for real, without the overwhelm.
Hey! I'm Sandra
AND I KNOW EXACTLY HOW YOU FEEL
Before I became an interior designer (and now a biz coach), I worked as a creative strategist and art director—vetting and supporting design studios behind the scenes.
This very checklist? I created it back then to assess real studios. And when I launched my own business, it’s exactly what I used to build a legit, well-structured interior design studio—without second-guessing every step.
Now through Palette & Blueprint, I help self-taught and new interior designers launch with clarity, confidence, and systems that actually support your creativity.
You don’t need to piece it all together. You just need the right roadmap.
And I’ve already walked it.
I've helped over 100 creative entrepreneurs build multistream design businesses that support their freedom, creativity, and financial growth.
Everything I teach comes from real-world experience — not lame recycled “bro” marketing hacks or unaligned corporate fluff.
WHAT EVERYONE ELSE IS SAYING
What’s Inside the Checklist
Everything you wish someone had told you — laid out in a calm, step-by-step format to build a solid, professional business foundation.
Business & Legal Setup – Register, organize, and protect your biz
Systems & Structure – Smooth onboarding, workflows, and CEO-level foundations
Design & Brand Assets – Show up pro without the perfection pressure
Visibility & Presence – Get seen without the icky hustle
Digital Safety – Secure your socials, domain, and email like a pro
Mindset Touchpoints – Build confidence, clarity, and inner calm
Legal Checkup – Strengthen contracts and reduce stress
Client-Ready Pep Talk – End with the courage to actually launch
Your chance to finally feel confident
This Checklist Is For You If…
❌ You feel overwhelmed trying to launch your biz “the right way”
❌ You’re scared you’ve missed something important
❌ You want to feel legit — but secretly feel like you’re winging it
❌ You’re moving from hobbyist to pro and it feels murky
❌ You’re tired of Googling everything and still guessing
❌ You want a clear, calm, no-fluff checklist to guide you
Why This Is Different (and Actually Works)
Most freebies give you generic tips or surface-level lists.
This checklist? It’s the real process I used as a creative strategist to assess professional studios — now refined for you.
It’s not just what to do — it’s why it matters, in what order, and how to do it without getting overwhelmed.
Because when you don’t know what you don’t know, Google or ChatGPT won’t save you. This will.
Download the checklist and get the clarity, confidence, and calm structure you deserve as a designer who’s doing this for real.
No more guessing. No more second-guessing. Just a clear path forward.
By signing up, you’ll also get the Biz-Sis Newsletter with design biz tips, pep talks, and special offers. Unsubscribe anytime.
